Become a Protandim Distributor

The LifeVantage - Protandim® Opportunity
Fact: In June 2005, ABC TV Aired a Primetime Investigative Special Report on a product called Protandim®.
Fact: Protandim® got a favorable review, and Sales Skyrocketed.
Fact: They hit $5 million in sales for 3 months.
Fact: They could not fulfill the orders fast enough.
Fast forward to 2010, a new home business division that launched in the fall of 2009, and here's where we are today:

Sometimes An Opportunity Will Appear From A Place You Least Expect It.
As we stated above, sales of Protandim® boomed after the release of the ABC TV Primetime Special Report in 2005... But, Dr. McCord and his staff made a crucial business mistake after the ABC report aired:
At the advice of their business consultants, Dr. McCord and his staff ultimately chose to distribute and sell Protandim® through retail outlets and health food stores, where unfortunately and overtime, Protandim® became just another health supplement on the shelves of these stores, competing with hundreds of other supplements.
You see, Protandim® sales skyrocketed initially when people saw the ABC TV Primetime Special. Once time passed, and without people continuing to see the ABC Primetime report on Protandim® that was responsible for its initial surge in sales, new sales dropped. Existing customers continued to purchase Protandim®, but new sales weren't the same.
To address this challenge, the company hired a new CEO in 2009 who had previously taken another direct sales company in the health and wellness industry to over a billion dollars in revenue.
Upon his hiring, David immediately told LifeVantage's board that, Protandim® was a product which should be sold through direct sales (word-of-mouth or referral marketing). He recommended that the company use the same compelling ABC TV Primetime video report that was so successful in 2005 when introducing people to Protandim, to introduce new consumers to Protandim in 2010 and beyond.
LifeVantage's board adopted and implemented David's recommendations. They ended their retail storefront business model completely; They launched a new home business division, using homebased entrepreneurs as the exclusive distributors for Protandim; They had a new website created for their new homebased distributors that featured the ABC Primetime video... And as they say, the rest is history:
New Protandim® sales are booming... And there are many homebased distributors for LifeVantage whose lives are being enhanced financially by the decision to offer Protandim exclusively through PT and FT homebased entrepreneurs.
The market and demand for a clinically proven, exclusive, and multi-patent protected product like Protandim®, is huge and growing.
According to BCC Research, the global market for anti aging products will be worth $274.5 billion dollars by the year 2013. In 2009 alone, over 90 Million Americans purchased anti aging products or procedures... That's about one third of our country. People simply want to look and feel younger.
Moreover, the numbers above don't include those consumers who are challenged by one of the more than 200 degenerative diseases that are attributed to free radical damage in our body. Once again, the market and demand are huge and growing.
If you believe that being in the right place at the right time can have it merits when you combine it with hard work, knowledge, and consistency... Then, I invite you to spend a few minutes reviewing the information below in its entirety. Find out if LifeVantage & Protandim meet the criteria you've been looking for, as a sensible way to supplement your income from home.

Build Your Home Business Once - Build It To Last.
I'm sure you'd agree that, for any entrepreneur to build a home business that is sustainable (one that will last), one of the most important factors is learning how to develop a base of loyal buying customers who will purchase your product, again and again.
I'm not talking about a network of other distributors who purchase your product... But rather, "real customers" who buy your product month after month because it fills a need or solves a problem for them, not because of a business opportunity.
Unlike many products in the home business industry today, marketing a product like Protandim allows you to achieve this goal of longevity and sustainability, for several reasons:

  • Protandim fills a huge need and growing demand - With 76 million Baby Boomers in USA, plus another 49 million Generation Xers, the anti aging market in America is at its forefront. Translation? You're at the beginning of this huge trend... Moreover, this doesn't factor in those consumers who have been attracted to Protandim because of the favorable peer reviewed studies on other health issues attributed to free radical damage (oxidative stress) in the body, such as Parkinson's, Alzheimer's, diabetes, heart disease, osteo-arthritis, MS, Muscular Dystrophy, high blood pressure, melanoma (skin cancer), chronic pain, and the list goes on... Translation? As evidenced by these peer reviewed studies, the secondary markets for a clinically proven product like Protandim are just as strong as the anti aging market.
  • Protandim has the right price point - $40 a month is very affordable for most consumers, and as you'll discover in just a moment, consumers will spend $40 a month for a product like Protandim. What does this mean to you as a prospective LifeVantage distributor? It means Protandim is a mainstream product, and that's huge for a homebased entrepreneur.
  • A strong profit margin - Depending on your level of distributor involvement, you'll earn retail profits of 20% on all one-time retail purchases of Protandim by customers, as well as commissions of 30%-40% paid weekly for every bottle of Protandim a new custom purchases through your website in their first 30 days as a Protandim preferred customer.
  • Protandim's credibility - The ABC TV Primetime report, the PBS Television report, NBC's Today Show, Montel Williams, CNN's Dr. Sanjay Gupta, the 20 + universities' self funded clinical trials on Protandim, Dr. McCord's and Dr. Perlmutter's Bios, etc. all lend unparalleled credibility to a product in the direct sales industry. That product is Protandim, and this is certainly not the norm for most products in the home business industry. It's an enviable position for LifeVantage distributors.
  • Protandim's exclusivity - Not only is Protandim sold exclusively through authorized independent homebased distributors of LifeVantage, but the three compositional patents that Protandim holds, also prohibit any other manufacturer from developing and/or marketing another natural supplement that combines Protandim's 5 ingredients in any format. That is significant because, unlike other products that have sold well in the home business industry, you won't have to worry about another home business company duplicating Protandim, and you won't have to worry about competing with health food stores marketing a product like Protandim. Our three compositional patents, along with our exclusivity, are the best of both worlds for our independent distributors.
Is Homebased Direct Sales (Referral Marketing)
A Smart Way to Build a Business?

Like almost anything, there's always a right way and a wrong way to do something. When you build a homebased direct sales business the right way (where "real customers" are an integral part of your formula for long-term success), the direct selling industry (or word of mouth-referral marketing) is one of the few business frontiers left where you can literally build a substantial income with minimal investment, and create a lifestyle of both financial and time freedom.
It takes knowledge, persistent, and working both smart and hard... But it's happening everyday for those who "who understand how to build it the right way."

Our business model is based on word of mouth or referral marketing like Facebook, Twitter, or even recommending your favorite restaurant or movie. It's simply someone telling someone else about a product or service they believe in.

According to the USA Today, word of mouth is
the most powerful way to market a product to a consumer.

Here's how it compares to other methods of marketing:

Word of mouth or referrals - 26.7%
Newspaper articles - 20.3%
In-store promotions - 18.9%
Articles on product - 18.8%
TV or radio broadcasts - 18.6%

Think about this for a just a moment: If you were an entrepreneurial minded person, and you knew about a product that helped people slow down the cell aging process in their body to the level it was when they were twenty years old... Would you want to let others know about it?

Well, that's word of mouth, direct sales, or referral marketing is all about. It doesn't matter what you call it, or how you tell others about your product or service (Internet, email, telephone call to a friend, classified ad, etc... It's a powerful business medium, when used properly.

For example, one of the most successful real estate companies in America, Keller Williams, uses a direct sales business platform. One of the most success financial services companies in the USA, Primerica, also uses a networking/direct sales business platform.

The same is true in the cosmetic and personal care industries where giants Avon and Mary Kay are not only leaders in their industry, but both also use a direct sales platform as their business model.

Ditto for Tupperware, Pampered Chef, Arbonne, Herbalife, Shaklee, and hundreds of other very successful direct sales companies... They all use a direct sales business platform.

So what makes these successful direct sales companies different from other direct sales companies that fail? It's simple.
All of the companies mentioned above are first and foremost, "customer driven."
  • Did you know that the 2nd richest man in America, Warren Buffet (Berkshire Hathaway), owns three (3) direct sales companies? Quote, "Dollar for dollar, it’s the best investment I’ve ever made." - Warren Buffet (2002)
  • Did you know that Sir Richard Branson (Virgin Records) founded Virgin Cosmetics in the UK – a direct sales company?
  • Robert Kiyosaki, author of Rich Dad, Poor Dad says, "You're actually building an income-generating asset. Direct selling gives people the opportunity, with very low risk and very low financial commitment, to build their own income-generating asset and acquire great wealth."
Did you also know that?...
  • 15.1 million people in the U.S. are involved in Direct Selling.
  • 77% have been with the same Direct Selling Company for one year or longer.
  • Direct Selling generates $29.6 billion in annual U.S. Sales.
  • Direct Selling generates $114 billion in annual sales worldwide.
  • 74% of U.S. adults have purchased from a Direct Selling company.
  • Every week, an average of 175,000 new people in the U.S., and an additional 300,000 worldwide, get their starter kit, learn about their products, and start a home business in Direct Selling.
Who would have thought that nearly 3 out of 4 people in the U.S. had purchased from a Direct Selling Company?

So what's the key to success in direct sales? 1.) First, find a product you believe in, that sells at the right price point consumers will pay, and a product your customers will continue to buy... 2.) Next, it makes more sense if you're at the beginning of a trend - It's just easier to build any business in that environment. 3.) Next, find someone who is actually succeeding "the right way" in the business you choose, and align yourself with them so they can teach you how to duplicate their success in building a customer drive business. It's not rocket science.

LifeVantage/Protandim Enrollment Options

Option 1 - If you're not certain about our business at this time, but you still want to begin experiencing the health benefits of Protandim, our Preferred Customer Program is your best and most cost effective option.
A full one moth's supply of Protandim is just $40, as a preferred customer. If you just want to try Protandim on a one-time basis, you can purchase a month's supply at retail for $50.
Option 2 - The most affordable way to begin building your business with LifeVantage is as a distributor at the $160 level. This option includes: your LifeVantage distributor starter kit (shipped to you); your personal LifeVantage business website (you can see mine by visiting the link in my signature); and finally, your product purchase of 2 bottles of Protandim and one sample pack of either Protandim or our TrueScience anti-aging skin cream.
This option also qualifies you to begin earning: A.) 20% retail commissions - the difference between retail and wholesale - on the product purchases of one-time retail customer sales (paid monthly) made through the retail website we create for you; B.) 30% commissions (paid weekly) on the purchases of your Preferred Customers for orders placed during their first month; C.) 30% fast start bonuses (paid weekly); D.) 30% infinity bonuses (paid weekly); E.) and finally, override commissions.
When enrolling with this option, on the enrollment page, you would select the $50 distributor starter kit, and then under the customize your order section, purchase 2 bottles of Protandim at $40 each ($80), and one sample pack of either Protandim or TrueScience ($30)... For a total purchase of $160 ($50 + 80 + 30).
Option 3 - If funding your new business is not an obstacle, the best and quickest way to maximize your earnings with your new LifeVantage business, is by purchasing the Vantage Pak for $600. It includes your distributor starter kit, your website, and 13 bottles of Protandim® (13 one month supplies - $520 in wholesale product or $650 in retail product).
This option qualifies you to begin earning A.) 20% retail commissions - the difference between retail and wholesale - on the product purchases of one-time retail customer sales (paid monthly) made through the retail website we create for you; B.) 40% commissions (paid weekly) on the purchases of your Preferred Customers for orders placed during their first month; C.) 40% fast start bonuses (paid weekly); D.) 40% infinity bonuses (paid weekly); E.) override commissions; F.) additional bonus pools and stock options.
To remain qualified for fast start bonuses and override commissions every month, you must have at least $100 in personal sales volume (PV) accumulated. $30 of this PV must come from a personal purchase. The other $70 in PV can come from customer purchases.
Our compensation plan overview video below goes into more detail on these 3 options.
*Note: If you choose the $160 enrollment initially, you have the option of upgrading to the Vantage Pak later.